leadership
The Future of B2B Marketing Will Be Built Around the Cumulative Value of the Executive Leadership’s Brands
There was a time when B2B marketing was all about flashy advertisements, mailers, trade show displays, and (for the big-budget companies) TV commercials. But in the digital age, the number of ways businesses can reach their audiences has increased exponentially, and it’s only continuing to grow. Of course, that means today’s audiences are inundated with…
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Talking About Innovation? Here are 2 Pitfalls to Avoid
It seems as though everywhere we turn these days, there’s news of another company developing incredible new technologies. Innovations are all around us, and they’re changing our lives in ways we might never have imagined.
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Obama’s Leadership Communication, 1995-2017: How Much Did He Improve?
In honor of President Obama’s birthday this week, the QC team took a look back at his communication throughout his political career.
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(Infographic) QC Analytics: The Science Behind the Scores
You hear us talk a lot about communication scores — content, delivery skills, audience perception, the QC Score, and dozens of others. But what do those scores mean, exactly?
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What Can CEOs Teach MBA Students about Leadership Communication?
At Quantified Communications, we use data analytics to help professionals understand and improve the impact their communication has on customers, employees, and investors. We’ve worked with leadership and communications teams at leading global organizations, but we’ve also spent time working with aspiring leaders in top MBA programs.
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QC’s Favorite 2017 Commencement Speeches
Call us nerds, but at Quantified Communications, one of the things we love most about spring is the commencement addresses. Every year, we get to enjoy a series of talks from some of the country’s best-known corporate, cultural, and political leaders in an environment free from the pressure to sway investors, persuade voters, or move…
Read MoreHillary Clinton, Then & Now
Two Commencement Speeches, 48 Years Apart
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What is Charisma, Anyway?
We talk about charisma a lot, particularly when we’re talking about leadership. It’s a quality we should aspire to as speakers, to help us inspire our audiences and gain support in our most important initiatives.
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The Key to Demonstrating Authority
When you’re preparing for a presentation, whether it’s a quarterly earnings call, an internal announcement, or a college commencement speech, you’re focused on coming across as the utmost authority on your topic. You want to look and sound in control, assuring your audience that you know what you’re talking about and have the experience, power,…
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The Secret to Communicating Like a Visionary
Last year, we set out to identify the communication traits our most renowned visionary leaders use to win the support of their communities and turn their loftiest ideas into realities.
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