Edelman 2019 Trust Barmoter

The Key to Achieving Your Leadership Objectives: Building Employee Trust

We talk a lot about building trust here at Quantified. As communicators, we’re most successful if we can convince our audiences to trust us. They’re more likely to focus on what we’re saying (rather than sifting through our content in search of ulterior motives), more likely to internalize our key points, and more likely to…

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How to Encourage Employees to Engage with Learning & Development

It seems learning and development executives are in a constant struggle to identify and implement programs that are cost-effective, provide measurable ROI, and move the needle in retaining and developing top talent. For example, a 2017 report from LinkedIn found that, while 90 percent of business leaders believe L&D programs are key to closing skills gaps,…

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Motivating Students to Participate in Online Learning

Whether they’re developing a standalone online course or a digital supplement to a traditional, 300-person seminar, creators of online courses face one critical challenge: how to motivate students to participate fully, internalizing the information and honing the skills these lessons intend to convey.

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Thought Leadership: A Primer for New Leaders

One of the privileges of leadership is that, with an executive title comes an executive platform—a reason and a place to establish yourself as a thought leader in your field. Whether you’re writing a corporate blog post or an op-ed for the Wall Street Journal, you’re suddenly expected to share your perspective and insights. Why?…

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The Science of Effective Video Conferencing

While geography once defined a business’s boundaries—who it could hire, who it could serve, and who could invest—today it’s almost more common for customers, investors, and often even employees to be scattered across the globe than to be locally situated. Phone and email initially empowered the dissolution of those geographical boundaries, allowing us to communicate quickly,…

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How (and Why) to Create a Thought Leadership Podcast

Last year, we predicted that 2018 would be the year of the voice, and in many respects, we were right. Voice-activated virtual assistant usage grew, voice and video continued to explode in social media, and we continued to see evidence that talking may be on its way to winning ground back from typing. But one…

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Communicating Good News: Celebrate like You Mean It

Here at Quantified, we spend a lot of talking and writing about how to deliver less-than-stellar news. How do you frame it when you have to disappoint investors? How do you keep your message optimistic and future-forward while still being clear and candid about what went wrong? How do you ensure your voice and body…

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Want to Hire Better Team Members? Evaluate Recruits Based on “Soft” Skills

Here at Quantified, we take every opportunity we can to remind leaders that what they consider “soft” skills—teamwork, critical thinking, persuasive writing, and (most importantly) communication—aren’t that soft after all. Skills like these may seem, at first, like “nice to haves.” They’re a little wishy washy and hard to measure, but if an employee with…

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The Science of First Impressions: How to Wow the Audience Every Time

We’ve all heard the warning (probably more than once) that we only get one chance to make a first impression. Here at Quantified, where we’re obsessed with helping leaders and speakers improve their audience impact, we take that warning very seriously, and we know that not only do you have just one shot at a…

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