Enablement in the Age of AI: Turning B-Players into A-Players

Can the B-players on your sales team become A-players? Some of them can - with the right enablement approach.

Join us as Katie Pariseau, Head of Enablement at TrustRadius, shares her experiences helping sales teams rise to the occasion through effective enablement. You’ll learn:

  • How to identify potential stars who could deliver A-player performance
  • Tricks to uncover the motivations of those potential stars
  • How to use technology to deliver the extra practice these reps may need

About your hosts:

Katie Pariseau
Head of Enablement, TrustRadius

Katie leads Enablement at TrustRadius, enabling the Sales, Account Management, and Customer Success teams with onboarding, training, program and curriculum development, and evaluation.

In her 20+ year career in technology, Katie has come to believe that "the rep's success is literally my success."  Prior to TrustRadius, Katie led Enablement at Bloomfire, Cision/TrendKite, Spiceworks, and Advanced Micro Devices. Katie also serves as the Austin Chapter Lead for Women in Sales Enablement (WiSE).

Noah Zandan
CEO and Co-Founder, Quantified.ai

Noah is the CEO and co-founder of Quantified, and a pioneer in applying behavioral science and AI to elevate human performance. Noah is a best-selling author of Insights into Influence and he has delivered main-stage TED and TED-Ed Talks with over 20 million views. 

Noah formerly specialized in quantitative analysis on Wall Street for Lehman Brothers, Deutsche Bank, and for Private Equity firm Brentwood Associates. Noah has an Economics degree from Dartmouth College and an MBA from Northwestern University’s Kellogg School of Management.

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