The Quantified Communications Blog

  • Apr 28, 2020

    The ROI of Investing in Communication Skills

    North American businesses spent $167 billion on learning and development last year. More and more leaders are understanding the value of investing in talent, and the industry has seen remarkable growth over the last decade. 

    But the market is still evolving. The 2020 LinkedIn Learning Report identified a shift in the way companies are budgeting for L&D. For the first time, traditional training budgets are expected to decrease, while online learning budgets continue to increase.

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  • Apr 08, 2020

    Learning & Development from a Distance, During COVID-19 and Beyond

    As of the beginning of April, roughly four billion people around the world had been told to stay in their homes in a continued effort to slow the spread of COVID-19. It goes without saying that the steps we are (rightfully) taking to control this virus have meant massive disruption for businesses in every sector. For weeks, employees of all but the “essential” businesses have been working from home, forcing companies to shift to 100 percent remote work if they want to continue to operate. While remote work was already on the rise before the pandemic hit, many companies that considered the practice impractical or inconvenient are having to adapt.

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  • Mar 31, 2020

    How Great Companies Communicate Earnings During a Crisis

    There’s no denying the economic fallout of the COVID-19 crisis. With the stock market plummeting at a record pace, events being cancelled across the globe, and small and large businesses shutting their doors for the foreseeable future, unfortunately, it’s a good bet that financial reports for Q1 and Q2—at least—will be concerning for many companies.

    While the silver lining is that everyone’s in the same boat and there won’t be any mystery as to why companies have missed estimates this time, leaders will still need to communicate the company’s financial position in a way that encourages investors to stick with them.

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  • Mar 20, 2020

    Data-Driven Executive Reputation Management

    For too long, communication was considered an art—a nice-to-have skill you were either born with or not—rather than a scientific process that leaders and aspiring leaders could study in order to improve their influence, their reputation and their business’ bottom lines. Quantified Communications was founded on the premise that, contrary to this traditional belief, an individual’s ability to communicate successfully is not just a soft skill but one that can be measured and improved in a data-driven way. We have spent a lot of time thinking about how we can help C-suite executives successfully share their messages in front of live audiences.

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  • Mar 16, 2020

    In the Midst of COVID-19 Uncertainty, Trusted Leadership Is Critical

    by Melanie Meador & Noah Zandan

    The novel coronavirus (aka COVID-19) continues to spread at an alarming pace, shutting down small businesses, moving classrooms and offices online, and (somewhat inexplicably) sending toilet paper flying off grocery shelves. But conflicting information, misinformation, and uncertainty are spreading as fast as the virus itself, stirring up anxiety and outright panic on one hand and fostering equally dangerous apathy on the other.

    What we need during this time (aside from the rapid development of a vaccine) is effective leadership in both government and business. We need leaders to communicate in a way that inspires confidence and unifies communities.

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  • Feb 26, 2020

    Introducing Insights Into Influence

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  • Feb 19, 2020

    Why Are Some People Extraordinary Speakers?

    We all know how it feels to walk away from a speech—whether it’s a TED Talk, a conference keynote, or a presentation at work—and know that we just heard something extraordinary. We hear people speak all the time, in formal situations and everyday get-togethers. Some folks are good public speakers; others, not so much. But it’s a rare treat to see somebody who’s truly extraordinary. These are people like Brené Brown, Martin Luther King Jr., Malala Yousafzai, Sheryl Sandberg, and many others who know how to hook their audience, reel them in, and leave them fired up.

    So, what are these extraordinary speakers doing that others aren’t?

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  • Feb 12, 2020

    Unlock Leadership Development Success by Fostering a Growth Mindset Within Your Organization

    Your organization is fully committed to leadership development. You understand the benefits of retaining top talent and developing high-potentials into leaders, and you’ve invested in innovative, proven systems to help your organization’s current and future leaders develop the skills they need to drive long-term business success. And yet, your business still isn’t seeing results—in terms of ROI, leadership perception, or general morale.

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  • Feb 05, 2020

    In Today’s Climate, Should CEOs Speak Out on Political Issues?

    Conventional wisdom may suggest brands are wise to keep politics out of business. But a growing trend in CEO activism and a spate of recent research finding that consumers may actually want corporate leaders to get involved indicate that, in today’s climate, mixing business and politics might just be a savvy choice.

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  • Jan 22, 2020

    How to Be a Paid Speaker

    For many leaders, thought leaders, and experts, public speaking is an attractive opportunity to both share expertise and create an additional revenue stream. So how can you get started? Unfortunately, there’s no clear, one-size-fits-all process for breaking into the business. However, there are a few strategies you can take to build your personal brand and your network that will help you open doors to paid speaking gigs (and other opportunities, as well).

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