Search Blog Posts
How to Spot a Fake Online Review
In last week’s blog post, we revealed whether positive or negative user reviews matter more to potential customers. This week,…
Read More
User Review Analytics – Part 1: Are Positive or Negative User Reviews More Influential?
How important are user reviews? Do positive or negative reviews matter more? And which reviews are more influential – rants…
Read More
Stand Up Straight? Our New Research on Posture and First Impressions
We’ve discussed how Your Body Language Shapes Who You Are in a previous blog post, presenting research from Harvard’s Amy…
Read MoreWSJ: Mastering Art of Conveying Confidence
The following is an article from the Wall Street Journal, covering how to use body language to convey confidence, including…
Read MoreEngage, Don’t Perform: How do you Measure Authenticity?
Do you know that feeling you get when you’re watching a speaker and you’re not convinced they really believe what…
Read More
Color Psychology – What Colors Make Great Presentations?
In the branding world, color psychology is frequently fussed over, but seldom understood in a concrete way. That’s because, like…
Read MoreAudiences are Selfish – Give them Empathy
Audiences are selfish. Listeners care about themselves. Viewers want to be entertained. Meeting attendees care about what the content means…
Read More
Why Do We Fear Public Speaking?
Seinfeld’s old quip about the widespread fear of public speaking rings true for many Americans, who often claim they fear…
Read More
Is Training Dead?
Traditionally, training has always been a one-directional process. A coach or instructor relays information to students and then tests them…
Read More