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What Makes Us Share? Using language analytics to predict the virality of New York Times Articles
It’s no secret that we love to share links to stories, videos, or pictures that capture our attention with others…
Read MoreWhat Makes Warren Buffett a Great Communicator?
Photo courtesy of Wikimedia Commons; Mark Hirschey One of Warren Buffett’s key business principles states: “We will be candid in…
Read MoreCan We Use Communication Analytics to Predict a Best Seller? An analysis of Michael Lewis’ new book, Flash Boys
By Noah Zandan and Hilary Schlimbach April 13, 2014 If you read all ten of the New York Times’ bestselling…
Read MoreWSJ: Why Likability Matters More at Work
Wonderful to see our analytics in the Wall Street Journal! Why Likability Matters More at Work Likability Is More Important—and…
Read MoreThe 5 Metrics You Need to Know to Give a Great Presentation
In preparation for our CEO, Noah Zandan’s SXSW Interactive discussion, How to Spot a Liar… With Data, we have compiled…
Read MoreWhat Makes a Good Acceptance Speech? A Communications Analysis of the Academy Awards
It’s that time of year again – Oscar season – and Hollywood is buzzing about contenders for the golden statuette.…
Read MoreThe Quantified Valentine: The Science Behind the Language of Love
Last Valentine’s Day we asked 100 people to identify their favorite way of saying “I love you.” We then analyzed…
Read MoreSuper Bowl Victory Starts with Words
“You find out life’s this game of inches. So is football. Because in either game, life or football, the margin…
Read MoreWSJ: What’s in a word? Company grades Yellen, Fed chiefs communication skills
Exciting to see our analytics in the Wall Street Journal! What’s in a word? Company grades Yellen, Fed chiefs communication…
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