When Ford Motor Company was promoting its COO to CEO, the communication team was concerned. While the rising CEO had a ton of operational knowledge and internal credibility, he wanted to be better prepared to externally represent the company. Moreover, the company was evolving their executive messaging from manufacturing to innovation.
After trying three traditional communication support firms, the Chief Communication Officer turned to Quantified.
- Fortune 50 CMO
- Fortune 10 CEO
- Management Professor, Top 20 Business School