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How content optimization can improve your brand language
What is content optimization?
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Reading between the lines of Berkshire Hathaway’s 2015 shareholder letter
On Saturday, Warren Buffett released his much anticipated 2015 letter to Berkshire Hathaway’s shareholders. After the release, Fortune noted with…
Read More3 myths about content optimization
Often, when writers talk about content optimization, they’re talking about stuffing web pages with keywords designed to boost SEO scores.…
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What is content analysis?
Philipp Mayring, Austrian psychologist, professor, and renowned qualitative researcher offers an authoritative, but rather academic discussion of content analysis. What…
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How public speaking coaches use data analytics
Public speaking—and communications in general—has long been considered an art. Starting in grade school, there’s a perception that you can…
Read MoreChoosing the right public speaking coach: 5 things to consider
Everywhere we turn there’s another reminder that the standard for communications effectiveness by corporate leaders is at an all-time high.…
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Is Clinton starting to speak more like Sanders?
As the remaining presidential hopefuls geared up for today’s New Hampshire primary, Hillary Clinton seemed to be taking a page out…
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Are Investor Relations Teams More Transparent in Annual Communications than Quarterly Earnings Calls?
The New York Times reported recently on Laurence Fink’s request that corporations shift their focus from quarterly earnings calls to…
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